Exhibition space design
NEO – Confectionary Stall Design | Trade Show Stall Design
Sweet with a twist of sassy with this premium confectionary brand.
Description
NEO is a prominent, premium confectionary brand owned by Madhu Food Products, an Indian wholesale sweets and snacks manufacturer founded in 1985. They produce candies, lollipops, chocolates, eclairs, wafers, biscuits, and specialty treats. They wanted to put up an industrial exhibition stall design with premium exhibition stall fabrication. They wanted to highlight their products and attract customers to their stall.
Challenges
The challenge was to create a B2B exhibition design that attracted both businesses and consumers. As it was in the Middle East, there were certain factors that needed to be considered. The trade show stall design had to be of a certain level to fit in seamlessly with the other stalls, while standing out at the same time. This corporate exhibition design had to be carefully throughout so that it was a custom exhibition booth design that was as premium as the product itself.
Solution
White Warbler Communications created a stall that highlighted the irresistible taste of NEO’s confectionery. The stall itself was brightly lit and used colours that would resonate with the audience. Both the parent company and NEO’s names were showcased, along with a large letter N right in the middle. The solution was a beautiful crafted exhibition booth that attracted massive footfall.
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