SR 25 wanted packaging for its chocolate product line and it demanded to be peppy and appealing at the same time. Colour played an integral role in this packaging project and thus, we used the combination of blue and pink to celebrate the product in its best light.

Blue focuses on fun, trust and dependability while pink is all about sophistication, care, and calmness. Together, these colours raise the bar of curiosity and attention, making the brand highly desirable and admirable for one and all.